Seek Growth is one of Impelix’s four basic ideals (which currently face me from the side of our Impelix drink tumbler). So it gives us great pleasure to announce that we have been named to the Inc 5000 list of the country’s fastest growing firms for the second year in a row, rising 652 spots from last year.
Thank you to all of our clients and partners; we couldn’t have done it without your confidence and support – or the coffee in our values-emblazoned tumblers! Cheers to continuous expansion as we move forward…
Most Imitated Brand
According to a prominent Check Point analysis, LinkedIn was the most replicated brand, accounting for 45% of all phishing attempts, demonstrating the persistent hazards that users of the trustworthy platform face. Phishing tactics all lead to a web page where the victims are requested to enter their LinkedIn credentials, enabling the threat actors to take over the accounts.
Check Point Research presents its Q2 Brand Phishing Report, identifying the companies that cyber thieves most regularly impersonate to mislead individuals into giving up their personal data. After joining the rankings for the first time in Q1, LinkedIn remains the most mimicked brand. LinkedIn-based phishing operations used infected emails to mimic the professional social media platform’s communication style.
A brand phishing attack exploits our implicit confidence in a known brand by copying its brand imagery and exploiting human emotions such as the fear of missing out on a deal.
According to a recent IBM analysis, the most costly breaches (in millions of dollars) were caused by business email compromise and phishing attempts, followed by vulnerabilities in third-party software and compromised credentials. Data breaches and cyberattacks, according to John Hendley, head of strategy for IBM Security’s X-Force, are creating a cyber tax, raising costs for downstream customers and clients.
Email compromise and phishing attempts were the most expensive kind of breaches, costing an average of $4.9 million per event. Artificial intelligence, DevSecOps and incident response could have the most influence on data breach costs.
The IBM-Ponemon research is based on almost 3,600 interviews with people from 550 different firms.
